by João Soares | Oct 9, 2023 | AI, ASO
App marketing plays a vital role in ensuring the success of any mobile app. With millions of apps available on the App Stores, and the increasingly competitive world of mobile marketing, distinguishing your app and drawing in a substantial user audience can be quite...
by João Soares | Sep 27, 2023 | App Marketing, ASO
ASO stands for “App Store Optimization.” It is the process of optimising mobile apps to rank higher in an app store’s search results. This can include optimising the app’s title, description, keywords, screenshots, and reviews and ratings to...
by João Soares | Sep 21, 2023 | A/B tests, App Marketing, ASO
Tips to improve your ASO Improving ASO is a continuous process that involves researching keywords, optimising the app’s title, description, and metadata, using high-quality screenshots and videos, encouraging reviews and ratings, monitoring and updating the...
by João Soares | Aug 31, 2023 | App Marketing, ASO
What is App Store Searches and why are they important? An ASO Agency or App Marketing Agency can help with your ASO campaign and the most crucial parts of the app marketing. Through a wide variety of services, an App Marketing Agency increases the organic growth of...
by João Soares | Aug 24, 2023 | App Marketing, ASO
What is App Store Searches and why are they important? The App Store search is a high-quality source of traffic and can be considered the most common method of discovering new apps. 70% of users utilize it to find new apps, and 65% of all app downloads occur...
by João Soares | Aug 17, 2023 | ASO, Keywords
Why is ASO keyword research important? Most users find apps by conducting App Store searches. According to TechCrunch, 47% of iOS users found an app through the App Store’s search engine, while 53% of Android users did the same on Google Play. For your app to be found...
